Barco, a global leader in professional visualization and networking solutions, was felicitated with the Technology Innovator Award at the recently-concluded CineAsia 2017 in Hong Kong. The CineAsia Awards recognizes key players in the cinema industry for making significant contributions over the previous year. The 23rd edition of the event saw Barco hailed for its innovative solutions aimed towards delivering superior and highly-immersive entertainment experiences, allowing exhibitors to not only consolidate their existing audiences, but to also attract more customers.
“Enabling brighter outcomes – this vision is what drives everything that Barco innovates. Our innovative solutions operate at the cutting-edge of technology, delivering enhanced performance and end-user immersion while optimizing operational costs and maintenance hassles for our valued exhibitors” said Mr. Ramya Chatterjee, Director Sales (Visualization & Entertainment) – Barco India.
“To be recognized at a prestigious platform like CineAsia for the differentiation that we bring is a moment of great pride for us. We have pioneered many industry-firsts since the early days of digital cinema, and the latest recognition gives us a welcome shot in the arm to continue building on our technological superiority and leading the way for the future of the cinema and digital projection business”- added Mr. Chatterjee.
Improving experience, reducing costs to cover every need
Barco has been a technology leader in laser projection for a number of years, creating innovative and patented solutions that meet three core goals:
· Superior image quality from 5,000 to 35,000 lumens
· Lower total cost of ownership
· Greatly reduced operating expenses for 10 years
Through state-of-the-art projection and visualization technology, Barco has not only been significantly improving the viewing experience and entertainment immersion for the end-user, but is also lowering operating costs for exhibitors. Its cutting-edge, market-leading projection solutions cover the complete cinematic spectrum; its Smart Laser projectors are best-suited for small to medium screens, while its premium Flagship Laser projectors deliver outstanding 2D & 3D brightness, high contrast, uniformity, and superior color performance for larger theatre screens.
Thanks to their stunning color reproduction, razor-sharp clarity, high frame-rates, and active 3D stereo, Barco’s projection solutions have been adopted by a large number of standalone theatres as well as multiplex chains worldwide. In addition to equipping theatres with individual projectors, Barco has helped a total of 100 theatre complexes to go all-laser, the most recent being MBO in Malaysia and Golden Village in Singapore.