DailyObjects Redefines Charging with POP—The 1st Adapter to Have a Foldable Indian Pin: Campaign Launched!
In a world where tech accessories are often functional but uninspiring, DailyObjects, the lifestyle tech and accessories brand known for delightfully designed essentials, has launched a fresh take on a forgotten hero: the adapter. Introducing POP—India’s first foldable-pin adapters—reimagined in bold colours, ergonomic design, and powered by next-gen GaN5 technology.
The campaign, titled “Pop. Power. Play.”, celebrates the convergence of art, design, and everyday tech, making charging feel less like a chore and more like an extension of self-expression.
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Designed to Delight
The PoP GaN Adapters are not just about power—they’re about personality. With De Stijl-inspired visuals, the campaign brings to life vibrant, geometric cubes bursting out of minimalistic canvases, symbolising how the adapters energise and transform any environment.
POP’s design philosophy, campaign, and reason for being stem from a deeply human insight: humans are naturally drawn to symmetry, balance, and colour. When everyday objects reflect these elements through thoughtful design, they have the power to uplift the mundane and add moments of joy to our routines. In a world where tech is an extension of lifestyle, accessories like chargers—much like fashion or home décor—become tools of self-expression. POP turns a once-overlooked essential into an object that doesn’t just power devices, but also powers moods, creativity, and personal style.
Product Highlights:
This isn’t just another black box of wires. It’s a piece of functional art. From desks and nightstands to travel pouches, PoP Adapters fit into your lifestyle while standing out in your space. It’s charging reimagined—delightful, portable, and joyful.
- India’s First Foldable-Pin Adapter: Sleek and seamless for modern portability.
- Pops of Colour: Available in 5 bold hues—Yellow, Red, Blue, Black, White—to match your mood.
- Multiple Power Options: PoP GaN Adapters – 67W, 45W, 33WPop 33W (2 Type-C) – ₹1499
PoP 45W (2 Type-C) – 2499
PoP 67W (1 USB-A, 2 Type-C) – ₹2999
- Ergonomic & Compact: Choose from the 3 variants based on how and where you charge—versatile enough to adapt to your everyday life.
- Powered by GaN5 Technology: Faster, safer, more efficient, and future-ready.
A Campaign That Pushes Boundaries
“PoP. Power. Play.” is a campaign that fuses the art of 3D design with creative storytelling, bold colours, and playful visuals. With it, DailyObjects invites a new generation of creators, artists, and tech-lovers to see everyday accessories differently. The campaign is a true reflection of DailyObjects’ brand DNA—playful, design-first, and proudly rooted in modern Indian aesthetics.
This is a campaign that’s not just commercial, but consumable; not just informative, but inspiring; not just momentary, but truly memorable.